
Financial Analysis
Revenue. Cost Structures. Sales Projections.

Financial Analysis
Finance provides the numerical framework for all of the other functional areas. It provides the projections and reports results. Ultimately the activities of planning, marketing and operations result in cash flow and value. Finance provides the financial projections coming from the planning processes and reports results in the form of income statements, balance sheets and cash flows. These statements are integral to supporting equity and debt financing. Translating the metrics captured in the organization’s functional areas as they impact cash flow and value is critical in finance.
Service Offerings
Review of financial results for last three years (P&L, Source and Use of Cash, Balance sheets)
- Revenues
- How Go to Market assumptions are incorporated into sales projections
- Cost structure
- Overhead costs above operations
- Fixed costs
- Capital structure: equity, conventional and government supported debt
- Proforma projections
- 1, 3, 5 projection creation
- Incensing metrics as fundamental building blocks
- Incorporation of all revenue/expense categories
Deliverables:
- Analyses of revenue /costs trends
- Controllable costs trends
- Assessment of how metrics reflected in cash flow
- Appropriateness of fixed costs
- Rental/fixed asset costs
- Brand (Royalty) costs
- Evaluation of debt service coverage
- Refinancing potential recommendations to reduce debt service
- Value returns to equity holders
- 0ne-three-five year cash flow projections incorporating all deliverable variables
- What-if sensitivity proforma using differing sales and KPI assumptions
- Valuation – yielded from cash flow projections – exit valuations